
Games Publishers Playdemand and Yippee Entertainment collaborate on a joint venture
Ambitious Games Publishers, Playdemand Ltd and Yippee Entertainment Ltd, both based in the prestigious MediaCityUK in Salford Quays, have formed an exciting joint venture to launch the popular game brand Chimpact on Facebook.
Playdemand CEO Noel Boland said “When we moved to MediaCityUK last year, one of our key objectives was to work alongside other like minded businesses, and we are delighted to start our collaboration with multi-award winning publisher Yippee Entertainment Ltd. Playdemand have extensive experience gained on the Facebook platform, and the brand strength of Yippee’s game on mobile meant this was an easy decision for us, and we see this as a springboard for further exciting and innovative projects in the future together.
Yippee Entertainment CEO Mike Delves said “We are thrilled to be able to bring Chimpact to a totally new audience on Facebook to sit alongside its successful mobile game range.
Playdemand brings a wealth of experience in Facebook gaming and are a perfect fit for us as we further develop the Chimpact Brand to reach tens of millions of gamers over the next 12 months.
This partnership forms a key component of our road map for 2015 and cements our ability to maximise brand reach and create games properties with true mass market appeal”
Playdemand is backed by, North of England Entrepreneur, David Atherton, former owner of dot.com business dabs.com. CEO Noel, a Chartered Accountant with over ten years experience working in the games industry, has previously worked with well known brand holders such as Tetris, Sega and Hasbro to optimize the full potential of their asset portfolio.
Play here at https://apps.facebook.com/chimpactpop/
Related stories


dock10 and ITV studios extend contract for studio production in MediaCityUK until 2018
dock10, the leading media services business at MediaCityUK, announces today that it has recently extended its agreement with ITV Studios relating to the production of their shows in its state-of-the art studio facilities at MediaCityUK.

Lights, camera, action! Thinking Actors invade WorkNation
The latest occupier of MediaCityUK’s creative co-working space, WorkNation, Thinking Actors is an immersive acting workshop for actors of all abilities and levels of experience.

The stars come out to celebrate a new Lowry masterpiece!
Last night saw the stars arrive in MediaCityUK for the Gala Premiere of Mrs Lowry and Son at The Lowry Theatre.